Creating a launch toolkit from a minimal shoot

Ueshima needed a flexible suite of launch assets that could work across formats as they prepared to launch in the UK market. They needed something that would work across their whole product range, without production becoming endless.

Working directly with them, we created a bespoke production approach combining product photography, our in-house studio and super efficient post-production. By planning the shoot around a tight set of master deliverables, we maximised the number of assets from a minimal shoot and gave Ueshima a solid bank of content for their UK launch.

Layered files gave Ueshima the flexibility to adapt individual elements and create new combinations after the shoot, while our streamlined workflow kept everything moving to a tight launch deadline, just in time for The London Coffee Festival.

Services: Shoot Production | Post Production