Bringing Tesco Whoosh to the streets

We delivered some serious out-of-home for Tesco Whoosh, bringing BBH’s 60-second TV campaign to the streets.

Using skilled product photography techniques, including angled suspension and dynamic movement, our photographer Dan captured a series of Tesco essentials ready for their OOH close-up. Our post-production team then placed the products into real street scenes, building a sense of speed and impact with dust, leaves, tarmac and other street debris caught in their wake.

To finish, we added Tesco Whoosh’s iconic trailing delivery effect, creating a seamless connection between the OOH execution and the original TV campaign.

From studio photography to street-ready campaign assets, we delivered the detail, movement and craft needed to make Tesco Whoosh impossible to miss.

Services: Shoot Production | Post Production