Bringing static CGI to life

Curious partnered with T&P to transform a series of static CGI renders into engaging animated content that could be used across multiple platforms.

Working from the supplied CGI artwork, our team carefully separated and animated individual elements, including facial expressions, body movement and character performance. The result was a series of bespoke animations that added personality, energy and storytelling without the need for additional production.

Once complete, the content was adapted for multi-channel delivery across digital out-of-home (DOOH), online and social media.

Services: Post Production | Multi-Channel Delivery

British Gas
Summer Sale

Agency
The & Partnership
Client
British Gas
Designer
Charlie Loughbridge
Motion Artist
Charlie Loughbridge