Bringing a British Original to every channel

In its debut work for British Airways, Uncommon developed a month-long campaign that encompasses 500 unique print, digital and outdoor executions. Curious partnered with the agency to help deliver the campaign at scale, providing CGI, campaign adaptation and multi-channel delivery across every format.

Working as an extension of the creative team, we managed the production of hundreds of campaign assets, ensuring every execution maintained the integrity of the original idea while meeting the technical requirements of each platform. From CGI enhancements and artwork versioning to final quality control and delivery, every asset was carefully prepared for seamless rollout.

The result was one of British Airways’ most ambitious campaigns, reaching audiences through a highly coordinated multi-channel launch. By combining campaign adaptation, CGI and expert multi-channel delivery, Curious transformed a single creative platform into more than 500 campaign assets, delivered with consistency, speed and precision.

Services: Post Production | Multi-Channel Delivery